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Max's Love Project, Inc.

 199 E CITY PLACE DR
 SANTA ANA, CA 92705
[P] (888) 399-6511
[F] (888) 399-6511
http://www.maxloveproject.org
http://www.maxlovemarket.com
[email protected]
Audra DiPadova
FOUNDED: 2011
INCORPORATED: 2011
 Printable 1 Page Summary
 Printable Profile
Organization DBA MaxLove Project
Former Names --
Organization received a competitive grant from the community foundation in the past five years Yes
Employer Identification Number 45-3792057 --

Summary


Mission StatementMORE »

Helping SuperKids thrive against the odds with fierce foods, whole-body wellness strategies, and integrative medicine.

MaxLove Project is a nonprofit organization that empowers families fighting childhood cancers and related life-threatening conditions with quality of life care, whole-body wellness resources, education and research. We believe that true health starts when families are empowered to be active partners in their child’s healing.

Inspired by SuperMax Wilford, a brain cancer fighting superhero, MaxLove Project is a volunteer-powered, grassroots nonprofit organization founded to help SuperKids thrive against cancer and life-threatening conditions. Our mission is to provide families fighting childhood cancers and life-threatening conditions with accessible, practical, and kid-friendly whole-body wellness. Our ultimate goal is to support SuperKids in overcoming the odds—to thrive in treatment and beyond. We believe that all kids should have full access to every cancer-fighting tool available, including excellent nutrition and therapeutic resources such as acupuncture, physical activity, and healing narratives.

MaxLove Project equips families to thrive within the pediatric healthcare system of today—where the standard of care for most life-limiting illnesses does not include essential integrative therapies—as we work to change the system of tomorrow. We are a community of dedicated change makers who believe in the power of integrative health care for all children.

Mission Statement

Helping SuperKids thrive against the odds with fierce foods, whole-body wellness strategies, and integrative medicine.

MaxLove Project is a nonprofit organization that empowers families fighting childhood cancers and related life-threatening conditions with quality of life care, whole-body wellness resources, education and research. We believe that true health starts when families are empowered to be active partners in their child’s healing.

Inspired by SuperMax Wilford, a brain cancer fighting superhero, MaxLove Project is a volunteer-powered, grassroots nonprofit organization founded to help SuperKids thrive against cancer and life-threatening conditions. Our mission is to provide families fighting childhood cancers and life-threatening conditions with accessible, practical, and kid-friendly whole-body wellness. Our ultimate goal is to support SuperKids in overcoming the odds—to thrive in treatment and beyond. We believe that all kids should have full access to every cancer-fighting tool available, including excellent nutrition and therapeutic resources such as acupuncture, physical activity, and healing narratives.

MaxLove Project equips families to thrive within the pediatric healthcare system of today—where the standard of care for most life-limiting illnesses does not include essential integrative therapies—as we work to change the system of tomorrow. We are a community of dedicated change makers who believe in the power of integrative health care for all children.


FinancialsMORE »

Fiscal Year 2017
Projected Expenses $740,000.00
Projected Revenue $750,000.00

ProgramsMORE »

  • Love + Light Be Super Kit
  • Fierce Foods Academy
  • Camp Make & Believe Therapeutic Arts
  • Broth Bank Collective

Revenue vs. Expense ($000s)

Expense Breakdown 2015 (%)

Expense Breakdown 2014 (%)

Expense Breakdown 2013 (%)

For more details regarding the organization's financial information, select the financial tab and review available comments.


Overview


Mission Statement

Helping SuperKids thrive against the odds with fierce foods, whole-body wellness strategies, and integrative medicine.

MaxLove Project is a nonprofit organization that empowers families fighting childhood cancers and related life-threatening conditions with quality of life care, whole-body wellness resources, education and research. We believe that true health starts when families are empowered to be active partners in their child’s healing.

Inspired by SuperMax Wilford, a brain cancer fighting superhero, MaxLove Project is a volunteer-powered, grassroots nonprofit organization founded to help SuperKids thrive against cancer and life-threatening conditions. Our mission is to provide families fighting childhood cancers and life-threatening conditions with accessible, practical, and kid-friendly whole-body wellness. Our ultimate goal is to support SuperKids in overcoming the odds—to thrive in treatment and beyond. We believe that all kids should have full access to every cancer-fighting tool available, including excellent nutrition and therapeutic resources such as acupuncture, physical activity, and healing narratives.

MaxLove Project equips families to thrive within the pediatric healthcare system of today—where the standard of care for most life-limiting illnesses does not include essential integrative therapies—as we work to change the system of tomorrow. We are a community of dedicated change makers who believe in the power of integrative health care for all children.


Background Statement

At MaxLove Project, we invest in hope. Together, we're kickstarting our own thrive revolution, one specifically for kids fighting cancer and life-threatening illnesses. Our evidence-based Thrive Protocol -- anticancer nutrition, sleep, movement therapy, stress reduction, therapeutic arts, and community -- are the most essential components to an integrative complementary protocol to stand alongside standard treatment. We believe that these elements should be integrated into every cancer fighter's regimen. Our Thrive Protocol can help patients thrive against cancer, maintaining optimum health and wellbeing, exactly what's needed to withstand the challenges of treatment and build a great foundation for healthy survivorship. 

We are not oncologists, nutritionists, or scientists; we're parents who believe in the power of anticancer nutrition and integrative medicine. Our son Max was diagnosed in 2011 with a mixed-grade glioma originating from the brainstem. We knew that we needed to be full partners in his healing, and so we began to find out what things we had control over, and what things we could do. Food is one of these things. Through consultations, our own research, and trial and error, we developed a kid-friendly approach to anticancer nutrition and overall wellness.

We look forward to sharing with you what's helped Max thrive as he's progressed down the challenging path of brain cancer treatment and survivorship. We are better together and we believe, as a community, we can help our kids and create a new pathway through treatment that fully includes whole-kid health and wellness. Our ultimate goal is to be able to broadly advocate for families so that these services may be offered to all children from within each and every hospital across the nation. Thank you for your interest in collaborating to build a new community of hope, helping our kids fight cancer and life-threatening illnesses at the hospital and at home.
-- Audra & Justin, Max's Mom and Dad

Impact Statement

ACCOMPLISHMENTS:
  1. With the support of The Honest Company to our Fierce Foods Academy we've positively impacted the lives of over 650 families battling childhood cancers by providing free dietitian consultations, "Fierce Foods Kits" (dietary and lifestyle support packages), a private online support group, and cooking classes in Orange County, CA.
  2. CHOC Children's Hospital "Charley Award" winner, 2015
  3. With the support of the Cloud b company we've benefited over 15,000 children battling cancer and life-threatening illnesses with therapeutic nightlights for the hospital as well accompanying tools designed to help children and their families develop empowering healing narratives.
  4. We are excited to fund approximately $100,000 in childhood cancer research this spring through our partnership with the St. Baldrick's Foundation. 
  5. We donated over $20,000 to CHOC Children's Hospital in the past year to fund acupuncture and Traditional Chinese Medicine. 

GOALS:
  1. Support the development of a culinary medicine teaching kitchen at CHOC Children's Hospital to serve our community and as a model for institutions nationwide.
  2. Grow our Broth Bank program to distribute therapeutic organic restorative broths to families in need throughout the region and eventually with partnerships nationwide. 
  3. Expand our community-focused "Fierce Foods Challenge" workshops to more schools in the region and beyond. We've had tremendous success with Tustin Unified schools and the demand is overwhelming. We are seeing tremendous potential for significant community impact with our Fierce Foods curriculum. Through this we can combat diabetes and obesity, as well as cancer. 
  4. Successfully launch "Super max the Turtle" internationally with our partners, Cloud b. 
  5. Develop significant grant funding support to grow our amazing programs. 
  6. Fully develop our volunteer curriculum, privileging military veterans and childhood cancer survivors as mentors. 

Needs Statement

NEEDS:

  1. SPACE: We have a small office. We need to expand our space to include opportunities to host our cooking classes and group meetings. The cost is $4,000 monthly, including utilities. We are initiating a plan to build a survivorship center, hopefully in Santa Ana, CA.
  2. MANAGEMENT: Our Executive Director is a volunteer and works full-time in a professional management position outside of the nonprofit. In order to expand and grow the organization with its evident enormous potential we need to support salaries of a number of key employees: Executive Director, Development Officer, Programs and Volunteer Manager, Communications Director. The approximate cost of this with benefits provided is no more than $500,000 yearly.
  3. EXPOSURE: We are doing incredible things with little resources. We have tremendous heart. We're creative, energetic, smart and community-focused. We need more opportunities to tell our story and more advocates on board who are willing to tell our story as well.     

CEO Statement

Hello, I am Audra D. Wilford, the founder of the MaxLove Project. I started the organization with my son, Max Wilford (“SuperMax”), after he began his fight against brain cancer over three years ago. We grew MaxLove Project as Max was in and out of the hospital, facing surgeries, chemotherapy and radiation. Today MaxLove Project is a volunteer-driven, grassroots non-profit organization helping “SuperKids” thrive against cancer and life-threatening conditions. MaxLove Project’s mission is to provide families fighting childhood cancers and life-threatening conditions with accessible, practical, and kid-friendly whole-body wellness. 

Since its inception in 2011, the MaxLove Project has raised more than $350,000 to support both research and care-based initiatives. A few examples of our programs to mobilize our communities to help families thrive against childhood cancers and life threatening illnesses are:
  • Fierce Foods Academy, sponsored by The Honest Company -- cooking classes, farm visits, an online support group administered by a whole-foods based Registered Dietitian, full scholarships for families to access consultations with dietitians, Fierce Foods Kits (kickstarter kits), research publications, educational publications, videos, and podcasts. 
  • Love + Light SuperKit, sponsored by Cloud b -- This initiative helps children in critical care situations to access empowering narratives and the healing power of healthy sleep. 
  • Broth Bank, MaxLove Project teams up with chefs in Santa Ana to provide organic therapeutic healing broth to families in need in Southern California. 
  • Complementary & Integrative Medicine at CHOC Children's Hospital - MaxLove Project donated over $20,000 to the CAM Center at CHOC Children's this year, providing acupuncture and massage to all children accessing oncology and hematology care on an outpatient basis. 
  • Mobilizing kids to stand up to cancer: The MaxLove Project’s Loomonade Stand Challenge, co-sponsored by Rainbow Loom, has been an amazing opportunity for kids to create micro businesses to give back, raising both funds and awareness for the cause. Loomonade Stands have raised over $5,000 for MaxLove Project thus far and, more than that, have been a great source of empowerment, hope and service opportunities for participating kids around the world. 
  • Childhood cancer research: MaxLove Project has established a fund with the St. Baldrick's Foundation, the largest private funder of childhood cancer research in the nation, to fund research in pediatric cancers and nutrition. 
  • Building A Community of Hope: MaxLove Project has partnered with student veterans at Vanguard University and Saddleback College, initiating the Big Warriors for Little Warriors program, to help support military children fighting cancer. 
 
 

Board Chair Statement

If there has ever been an organization that defines the term “passion project,” MaxLove Project is it. MaxLove is led by 100% volunteers who hold full-time day jobs and work tirelessly for MaxLove on nights and weekends.

I have been a member of the MaxLove Board from the beginning. When Audra, who founded the organization, asked me to be a part of it, it was a no-brainer. The organization and its mission are extremely personal for me. Although I have not had a child battling cancer, I did lose a child shortly after his birth; and I watched his twin brother fight for his life in the NICU for 119 days before he was able to come home. I have felt the crippling pain of losing a child and the constant fear, stress, and helplessness that comes with watching a child with a life-threatening condition battle when the outcome is uncertain. Becoming part of an organization dedicated to helping empower families facing similar challenges was my opportunity to give back in a meaningful way.

Beyond this, I became a part of MaxLove Project to stand beside one of my best friends as her son battles brain cancer, hold her hand, and let her know that I am with her and her family in this fight.

What I did not count on when I joined the MaxLove Board was the profound reward that I would receive. I have seen people at their best, giving selflessly, tirelessly, and generously, without expecting anything in return. And I am inspired. Everyday. That inspiration is truly a gift.

As an organization, I think our greatest strength is the passion and dedication of our leaders, particularly our Board members. Every single one of us is involved in the organization because we simply love it, the mission, the community we serve, and each other. Our Board meetings are electric. They often last four hours or more. Ideas flow endlessly – too many to ever be able to execute on, particularly given our current time and budget restraints.

Despite our many strengths, MaxLove Project faces challenges; primarily time and money, which is somewhat of a chicken and egg scenario. Currently, we only have two people who work for the organization that get paid – two interns. Audra is the de facto executive director and the undisputed visionary. But she has a full-time job, two young children, and fits MaxLove Project into every other waking moment she has, for which she receives no remuneration. To be able to help MaxLove Project achieve its potential, we need Audra to work full-time for the organization. Unfortunately, we cannot afford to pay her so she can focus exclusively on MaxLove Project. That is, however, one of my primary goals. Continuing to ask people to work for free is not sustainable in the long run. We are attempting to address these challenges by identifying and generating additional revenue streams beyond donations, events, and our MaxLove Brand hat wear line, such as grants.

-- Adrianne Marshack, Executive Board President (2015)

Other Ways to Donate/Volunteer

To contribute via check, please use the following address:
MaxLove Project
PO BOX 105
Tustin, CA 92781

To contribute online, please visit http://give.maxloveproject.org 
 
Volunteer opportunities are always available! 
Please join our list by emailing [email protected]  

Join Rainbow Loom, The Honest Company, Cloud b, eBay, Jimmy Kimmel Live, Whole Foods Market, L'Oreal Paris and many more in supporting Maxlove Project!  For corporate partnerships, please email [email protected] 

Geographic Area Served

National
Local
Central Orange County
West Orange County
South Orange County
North Orange County
We serve families in southern California with local programs, events and initiatives as well as families across the nation in virtual programs, package mailings, consultations and support groups.

Organization Categories

  1. Health Care - Patient & Family Support
  2. Diseases Disorders & Medical Disciplines - Pediatrics
  3. Food, Agriculture & Nutrition - Nutrition

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Programs


Love + Light Be Super Kit

Our Love & Light Be Super Kit program is a kickstarter package that helps families initiate micro-actions associated with risk-reducing and quality of life changes such as healthy sleep, stress control, and nutrition. Each kit contains children’s sleep aids made by the company Cloud b, along with MLP introductory materials intended to lead parents to MLP resources, sugar-free treats, and kids’ cooking utensils. In May 2015, MLP and Cloud b launched a new version of this program with a uniquely designed product called Super Max the Turtle. The goal of the kit is to make small habit and lifestyle changes easier and empowering.

Budget  $28,000.00
Category  Health Care, General/Other Alternative Health Care
Population Served Children and Youth (0 - 19 years) People/Families of People with Cancer US
Program Short-Term Success  The short-term aim of the Love + Light Be Super Kit program is to provide Love + Light Be Super Kit packages to every child diagnosed with cancer in the U.S.
Program Long-Term Success  The long-term aim of the Love + Light Be Super Kit program is to improve sleep and stress for children in treatment for cancer through child-friendly sleep aids and sleep health education.
Program Success Monitored By  The program success of Love + Light Be Super Kit program is monitored through the survey of families who enroll in MaxLove Project programs after receiving a Love + Light Be Super Kit package. Parents are surveyed on satisfaction, ease of use, and potential improvements.
Examples of Program Success 

Over 10,000 hospitalized children in five countries have been served by this program.

"MaxLove Project is an amazing foundation that helps families fight pediatric cancer and has been such an amazing source of support in our own personal fight. I can't say enough good things about MaxLove and always recommend them to other families. We are truly grateful for the difference they have made in our daughters success!"

"MaxLove Project and its Fierce Foodies Support Group provides a place to share information, knowledge, concerns, and resources. It provides hope that there are options when you were told by the medical community there were no options and it is changing the way many people view childhood cancer treatment.”

"I am personally grateful for the MaxLove Project and all that it gives to children and their families dealing with pediatric cancers. Thank you very much for all that you have done for us parents and our children!! I cannot tell you enough how much I value MaxLove Project!! It's a needed resource and support!!"


Fierce Foods Academy

Fierce Foods Academy

The Fierce Foods Academy (FFA) is a collection of programs that center on risk-reducing and quality-of-life-improving whole foods. The programs range from direct education to social support to therapeutic arts. The primary FFA programs are:

Fierce Foods Academy Cooking Class: Each month in Southern California, MLP holds a hands-on, kid-friendly educational cooking class for families of childhood cancer patients and survivors. 

Fierce Foodies Online Support Group: Over 500 families are actively engaged in our professional-dietitian-monitored private online group we call the MaxLove Project Fierce Foodies Support Network. 

Individualized Nutrition Support Initiative (dietitian consultation scholarships): Every family who signs up for MLP’s Fierce Foods Academy is eligible for fully funded professional dietitian counseling. Counseling sessions are tailored to each family’s unique situation: child’s age, diagnosis, stage in treatment, and food tastes. 

Budget  $45,000.00
Category  Health Care, General/Other Patient & Family Support
Population Served Children and Youth (0 - 19 years) People/Families of People with Cancer Poor,Economically Disadvantaged,Indigent
Program Short-Term Success  The short-term aim of the Fierce Foods Academy programs is to increase childhood cancer parents’ nutritional and culinary knowledge and improve healthy cooking and eating practices. This is measured through questionnaires that measure nutrition knowledge, culinary skills, and self-reported cooking and eating practices (increase in non-starchy vegetables and decrease in refined carbohydrates).
Program Long-Term Success  The long-term goals of the Fierce Foods Academy programs are to improve quality of life and lower long-term health risks for childhood cancer survivors. This will be measured through the incidence and age of onset of chronic diseases in long-term follow-up with childhood cancer survivors who have taken part in all aspects of the program.
Program Success Monitored By  The program success of the Fierce Foods Academy is measured by the number of childhood cancer families engaging in the various FFA programs (cooking classes, online support groups, individual nutrition consultations), the extent of improvement in parents’ knowledge and skills, and the extent to which families’ cooking and eating practices improve (increase in non-starchy vegetables and decrease in refined carbohydrates).
Examples of Program Success 

"MaxLove Project is an amazing foundation that helps families fight pediatric cancer and has been such an amazing source of support in our own personal fight. I can't say enough good things about MaxLove and always recommend them to other families. We are truly grateful for the difference they have made in our daughters success!"

"MaxLove Project and its Fierce Foodies Support Group provides a place to share information, knowledge, concerns, and resources. It provides hope that there are options when you were told by the medical community there were no options and it is changing the way many people view childhood cancer treatment.”

"I am personally grateful for the MaxLove Project and all that it gives to children and their families dealing with pediatric cancers. Thank you very much for all that you have done for us parents and our children!! I cannot tell you enough how much I value MaxLove Project!! It's a needed resource and support!!"


Camp Make & Believe Therapeutic Arts

Camp Make & Believe

At MaxLove Project we believe that every child should have the opportunity to thrive in the face of even the toughest odds. And the first step to thriving is learning how to make meaning out of a frightening cancer diagnosis. Through MLP’s Camp Make & Believe, we help kids tell their own super hero story of fighting bad guy cancer cells with super-medicine (chemo), lasers (radiation), healthy sleep, fierce foods, physical activity, and a super-powered team of doctors, parents, siblings, and friends. We do this through hands-on arts and crafts as well as our brand new Super-Duper Kids' Thrive Guide, an innovative coloring/workbook that guides kids in telling their own "super" story. Camp Make & Believe is held in children's hospitals in Southern California and packaged in every Thrive Kit sent to a SuperKid.

Budget  $10,000.00
Category  Health Care, General/Other Patient & Family Enrichment
Population Served Children and Youth (0 - 19 years)
Program Short-Term Success 
The short-term goal of Camp Make & Believe is to reduce stress and improve social support for childhood cancer patients, survivors, and their families through each therapeutic art program.
Program Long-Term Success  The long-term aim of Camp Make & Believe is to make the childhood cancer experience a source of empowerment and community bonding for all childhood cancer patients and their families.
Program Success Monitored By 
Program success of Camp Make & Believe is monitored by the number of families who participate and levels of satisfaction reported in post-program surveys.
Examples of Program Success 

"MaxLove Project is an amazing foundation that helps families fight pediatric cancer and has been such an amazing source of support in our own personal fight. I can't say enough good things about MaxLove and always recommend them to other families. We are truly grateful for the difference they have made in our daughters success!"

"MaxLove Project and its Fierce Foodies Support Group provides a place to share information, knowledge, concerns, and resources. It provides hope that there are options when you were told by the medical community there were no options and it is changing the way many people view childhood cancer treatment.”

"I am personally grateful for the MaxLove Project and all that it gives to children and their families dealing with pediatric cancers. Thank you very much for all that you have done for us parents and our children!! I cannot tell you enough how much I value MaxLove Project!! It's a needed resource and support!!"


Broth Bank Collective

Broth Bank Collective

Every week, almost 100 quarts of organic bone broth are purchased from local artisan restaurants in Santa Ana, CA and distributed to families in cancer treatment at Children’s Hospital of Orange County. In the future, with your help, we plan to hire a coordinator to facilitate broth banks near every major children’s hospital in the U.S.

Budget  $18,900.00
Category  Health Care, General/Other Alternative Health Care
Population Served Children and Youth (0 - 19 years) People/Families of People with Cancer Poor,Economically Disadvantaged,Indigent
Program Short-Term Success 
The short-term aim of the Broth Bank is to fund free whole-food, made-from-scratch broth for childhood cancer patients in Southern California.
Program Long-Term Success  The long-term aim of the Broth Bank is to replace highly processed, artificial broth on children’s hospital menus with whole-food, made-from-scratch broth for all childhood cancer patients.
Program Success Monitored By  The success of the Broth Bank is monitored by the number of childhood cancer families who receive and use whole food, made-from-scratch broth from the Broth Bank.
Examples of Program Success 

Over 2,400 quarts of broth have been distributed over the past nine months!

"MaxLove Project is an amazing foundation that helps families fight pediatric cancer and has been such an amazing source of support in our own personal fight. I can't say enough good things about MaxLove and always recommend them to other families. We are truly grateful for the difference they have made in our daughters success!"

"MaxLove Project and its Fierce Foodies Support Group provides a place to share information, knowledge, concerns, and resources. It provides hope that there are options when you were told by the medical community there were no options and it is changing the way many people view childhood cancer treatment.”

"I am personally grateful for the MaxLove Project and all that it gives to children and their families dealing with pediatric cancers. Thank you very much for all that you have done for us parents and our children!! I cannot tell you enough how much I value MaxLove Project!! It's a needed resource and support!!"


Management


CEO/Executive Director Ms. Audra DiPadova
CEO Term Start Nov 2011
CEO Email [email protected]
CEO Experience
Audra D. Wilford, Chief Hope Officer, Co-founder of MaxLove Project. Audra is proud Momma to Max and his little sister, Maesie. Max is also known as "SuperMax" and is the inspiration for MaxLove Project, a nonprofit organization working to ensure that kids fighting cancer not only survive but thrive.
 
Inspired by SuperMax's battle against brain cancer and the resilience that children teach us all about in the toughest of situations, Audra founded MaxLove Project to support SuperKids with the same therapeutic resources that have helped SuperMax so much throughout his healing process . One of those amazing gifts to SuperMax's healing and recovery has been Cloud b's Twilight Turtle. Audra and the MaxLove Project team are so proud to have the support of the Cloud b company in distributing the Twilight Turtle to SuperKids fighting cancer across the nation. They've witnessed first-hand the power of this product, not only for kids self-soothing under normal conditions, but also for children for whom this product is one of the only self-empowering objects of comfort they have access too.
 
Audra graduated from Teachers College, Columbia University with a Masters degree in Philosophy and Education. She's been working as an educator, specializing in student leadership development in higher education for over 15 years. Previously Audra earned a certificate in culinary arts and pursued a career in the restaurant industry. All of this experience prepared Audra to pursue the very best comprehensive integrative therapies for Max and to create a nonprofit to help others as well.
 
Audra serves on the Advisory Board of Cloud b and the Nutritional Board for Sapphire At School. Audra is also the Director of Student Life at Saddleback College. 

Former CEOs and Terms

Name Start End
-- -- --

Senior Staff

Name Title Experience/Biography
-- -- --

Awards

Award Awarding Organization Year
Charley Award Children's Hospital of Orange County 2015

Affiliations

Affiliation Year
-- --

External Assessments and Accreditations

External Assessment or Accreditation Year
-- --

Collaborations

St. Baldrick's Foundation
McKenna Claire Foundation
Ripple Kids
Tustin Unified School District
CHOC Children's Hospital

Staff Information

Number of Full Time Staff 0
Number of Part Time Staff 2
Number of Volunteers 200
Number of Contract Staff 2
Staff Retention Rate % 100%
Staff Professional Development Yes

Staff Demographics

Ethnicity African American/Black: 0
Asian American/Pacific Islander: 1
Caucasian: 1
Hispanic/Latino: 0
Native American/American Indian: 0
Other: 0
Other (if specified): 0
Gender Female: 2
Male: 0
Not Specified 0

Plans & Policies

Organization has Fundraising Plan? Under Development
Organization has Strategic Plan? Under Development
Years Strategic Plan Considers 5
Management Succession Plan Under Development
Organization Policies And Procedures Under Development
Business Continuity of Operations Plan Yes

Risk Management Provisions

Nondiscrimination Policy No
Whistle Blower Policy Yes
Document Destruction Policy Yes
Directors and Officers Insurance Policy Yes

Reporting and Evaluations

Management Reports to Board? N/A
CEO Formal Evaluation and Frequency N/A N/A
Senior Management Formal Evaluation and Frequency N/A N/A
Non Management Formal Evaluation and Frequency N/A N/A

Government Licenses

--

CEO Comments

--

Foundation Comments

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Governance


Board Chair Ms. Adrianne Marshack
Board Chair Company Affiliation Katz & Yoon, LLP.
Board Chair Term Jan 2015 -
Board Co-Chair Audra DiPadova
Board Co-Chair Company Affiliation Saddleback College
Board Co-Chair Term Oct 2011 -

Board Members

Name Company Affiliations Status
Courtney Collins Little Junebugs Voting
Diana Costello Putnam Accessory group Voting
Paula Gewertz Community Volunteer Voting
Adrianne Marshack-Murphy -- Voting
Gina Pirtle Simpson Pirtle Design Voting
Janelle Sorensen Self-Employed Voting
Justin Wilford UC Irvine Voting

Constituent Board Members

Name Company Affiliations Status
-- -- --

Youth Board Members

Name Company Affiliations Status
-- -- --

Additional Board Members and Affiliations

Name Company Affiliations Status
-- -- --

Board Demographics

Ethnicity African American/Black: 0
Asian American/Pacific Islander: 0
Caucasian: 6
Hispanic/Latino: 1
Native American/American Indian: 0
Other: 2
Other (if specified): --
Gender Female: 7
Male: 1
Not Specified 0

Board Information

Board Term Lengths 3
Board Term Limits 0
Board Meeting Attendance % 90%
Written Board Selection Criteria Yes
Written Conflict Of Interest Policy Yes
Percentage of Monetary Contributions 0%
Percentage of In-Kind Contributions 9%
Board Orientation Yes

CEO Comments

We have an incredibly hard working and dedicated Executive Board and four subsidiary boards as well as standing committees. Our Executive Board members, on average, devote a minimum of 20-hours per week to the development and administration of Maxlove Project. 

Foundation Comments

--

Standing Committees

  • Advisory Board / Advisory Council
  • Communications / Promotion / Publicity / Public Relations
  • Development / Fund Development / Fund Raising / Grant Writing / Major Gifts
  • Scientific Advisory

Financials


Revenue vs. Expense ($000s)

Expense Breakdown 2015 (%)

Expense Breakdown 2014 (%)

Expense Breakdown 2013 (%)

Fiscal Year Jan 01, 2017 to Dec 31, 2017
Projected Revenue $750,000.00
Projected Expenses $740,000.00
Form 990s

2015 Form 990

2014 2014 990 FINAL

2013 990N

2012 990N

2011 990N

Audit Documents --
IRS Letter of Exemption

IRS Letter of Determination

Prior Three Years Total Revenue and Expense Totals

Fiscal Year 2015 2014 2013
Total Revenue $191,112 $340,855 $42,703
Total Expenses $235,633 $225,119 $40,010

Prior Three Years Revenue Sources

Revenue By Revenue Source
Fiscal Year 2015 2014 2013
Foundation and
Corporation Contributions
$187,955 $298,841 --
Government Contributions $0 $0 $0
    Federal -- -- --
    State -- -- --
    Local -- -- --
    Unspecified $0 -- --
Individual Contributions -- -- $35,075
Indirect Public Support $0 -- --
Earned Revenue $0 $41,821 $7,628
Investment Income, Net of Losses $2 $1 --
Membership Dues $0 -- --
Special Events $3,155 -- --
Revenue In-Kind $0 -- --
Other $45,153 $192 --

Prior Three Years Expense Allocations

Expense By Type
Fiscal Year 2015 2014 2013
Program Expense $151,598 $109,301 $36,810
Administration Expense $57,728 $48,426 $3,200
Fundraising Expense $26,307 $67,392 --
Payments to Affiliates $0 -- --
Total Revenue/Total Expenses 0.81 1.51 1.07
Program Expense/Total Expenses 64% 49% 92%
Fundraising Expense/Contributed Revenue 14% 23% 0%

Prior Three Years Assets and Liabilities

Assets and Liabilities
Fiscal Year 2015 2014 2013
Total Assets $78,961 $123,482 $10,120
Current Assets $76,482 $120,311 $10,120
Long-Term Liabilities $0 -- --
Current Liabilities $0 -- --
Total Net Assets $78,961 $123,482 $10,120

Short Term Solvency

Fiscal Year 2015 2014 2013
Current Ratio: Current Assets/Current Liabilities inf inf inf

Long Term Solvency

Fiscal Year 2015 2014 2013
Long-term Liabilities/Total Assets 0% 0% 0%
Endowment Value --
Spending Policy N/A
Percentage(If selected) --
Are you currently in a Capital Campaign? No
Capital Campaign Purpose --
Campaign Goal --
Capital Campaign Dates -
Capital Campaign Raised-to-Date Amount --
Capital Campaign Anticipated in Next 5 Years? Yes

CEO Comments

We've grown exponentially in the past year since February of 2014. We work very closely with an accounting firm that prepares all of our financial documents and handles our bookkeeping. As of April 2015 we are thrilled to be submitting our first full 990 tax return. Previously we've only been required to submit a 990-N postcard.

We are committed to ensuring that all donations are used to directly support the families we serve. Corporate partnerships are used to fund programs and essential programmatic supply expenses.

We are a highly unusual nonprofit organization as we also have a related "cause-brand" apparel line. 100% of the net proceeds from our unique Maxlove Brand is donated back to Maxlove Project. We are committed to paying our way, finding sustainable resources to fund our administrative expenses so that we can continue to ensure that donor's funds go directly to services. 
Our main challenges involve transitioning to a diverse fundraising program with such limited staffing resources. We need to expand to grant applications and donor engagement but this requires an increase in highly skilled staffing. 

At this time the MaxLove Project Executive Board feels strongly that we need to hire our CEO to grow the organization with a focus on grant writing and fundraising.

Foundation Comments

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